Job Description

Develop comprehensive training materials, including presentations, handouts, and exercises, that cover various aspects of digital marketing such as SEO, SEM, social media, content marketing, email marketing, analytics, and more. Conduct interactive training sessions, both in-person and online, catering to diverse groups of learners including beginners, intermediate, and advanced marketers. Create a supportive and engaging learning environment that encourages active participation and knowledge sharing among participants. Stay updated with the latest digital marketing trends, tools, algorithms, and best practices to ensure training content remains current and relevant. Provide personalized guidance and mentorship to participants, addressing their questions, concerns, and challenges related to digital marketing strategies. Collaborate with the curriculum development team to continually refine and enhance training materials based on feedback and industry changes. Monitor participants' progress, evaluate their performance, and adjust training approaches as needed to ensure effective learning outcomes. Foster a positive and motivating learning experience that encourages participants to apply their knowledge in real-world scenarios. Collaborate with industry experts, guest speakers, and other trainers to offer a well-rounded learning experience for participants. Contribute to marketing efforts by showcasing the success stories and achievements of your trainees as a testament to the effectiveness of the training program. Qualifications: Bachelor's degree in Marketing, Communications, Business, or a related field (Master's degree preferred). Proven track record in digital marketing, with a minimum of 4-6 years of hands-on experience in areas such as SEO, SEM, social media, content marketing, email marketing, and analytics. Recognized digital marketing certifications (e.g., Google Ads, Google Analytics, HubSpot, etc.) are highly desirable. Previous experience in training, coaching, or mentoring individuals in a professional capacity. Excellent presentation and communication skills, with the ability to convey complex concepts in an easy-to-understand manner. Strong organizational skills and attention to detail to create structured training materials and deliver effective sessions. Proficiency in using digital marketing tools and platforms for campaign management, analysis, and reporting. Passion for continuous learning and staying abreast of the ever-evolving digital marketing landscape. Patient, approachable, and enthusiastic demeanour to inspire and motivate learners of all skill levels. Flexibility to adapt training approaches based on participants' needs and skill levels. Experience in developing online training content or e-learning modules is a plus.

Skills Required

• Communication Skills